Competitors Survey Questionnaire For Students Ppt

Designing a Competitors Survey Questionnaire Subtitle: A Guide for Student Researchers Presented by: [Your Name/Group] Date: [Date]

A is a critical tool for students and business professionals alike to evaluate the market landscape and refine strategic positioning . In an educational or professional PowerPoint (PPT) setting, this questionnaire serves as the primary data collection method for performing a SWOT analysis or filling out a competitive analysis matrix. Why Conduct a Competitor Survey? competitors survey questionnaire for students ppt

Loyalty or habit > price sensitivity. Action: Your product needs a strong switching incentive (e.g., first month free). Loyalty or habit > price sensitivity

| Section | Purpose | |---------|---------| | Intro | Explain purpose, ensure anonymity | | Demographics | Year, major, spending capacity | | Awareness | Which competitors do they know? | | Usage | Frequency, features used | | Satisfaction | Ratings (1–5 scale) | | Switching factors | Price, quality, location, speed | | Open-ended | Suggestions for improvement | | | Usage | Frequency, features used |

Measures attitudes and satisfaction levels.