: In 2009, DVDPlay was acquired by NCR Corp. , the parent company of the "Blockbuster Express" kiosk brand, to better compete with industry giant Redbox. Modern Context: "dvdplay.com" and Download Mirrors
The rise of DVDPlay coincided with the explosion of Redbox. While DVDPlay had a head start in terms of founding, Redbox’s deep pockets (backed initially by McDonald’s ventures) allowed it to dominate high-traffic locations. dvdplay com
Through DVDPlay.com, the company aggressively marketed kiosks to independent entrepreneurs and small business owners. The pitch was compelling: an automated revenue stream that required minimal maintenance. This allowed DVDPlay to expand rapidly into markets and locations that Redbox overlooked. DVDPlay kiosks began appearing in grocery stores, independent convenience stores, college campuses, and apartment complexes. : In 2009, DVDPlay was acquired by NCR Corp
However, a red-clad rival was rising: . Backed by the deep pockets of McDonald's and later Coinstar, Redbox began a blitz of the American landscape. The "Blue vs. Red" war was quiet but fierce. In 2008, DVDPlay even filed a patent infringement lawsuit against Redbox, claiming they had pioneered the very tech that was now making their competitor famous. 3. The Final Chapter While DVDPlay had a head start in terms
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DVDPlay’s solution was deceptively simple: shrink the video store down to a vending machine. The company developed sophisticated kiosks that could house hundreds of DVDs and process rentals via credit card, requiring no staff. This lowered overhead costs dramatically, allowing rentals to be offered at price points as low as $0.99 to $1.49 per night—a direct challenge to the $4.00 rental fees common at traditional stores.